Strategic mind. Editorial instinct. Human understanding.

Heisann! I’m Jasmin.

I help international organisations find the clarity, language and local relevance they need to build trust in Norway.

I have always been curious about why some messages genuinely connect while others miss the mark. The answer is rarely a clever line alone. It comes from listening closely, asking better questions and understanding the people, context and consequences behind the communication.

That is the thinking behind HUSK MEDIA. I help organisations find a clear strategic position and communicate it in a way that feels credible in Norway without losing what makes them distinctive.

A career built on making complex things clear.

For more than a decade, I have worked across the humanitarian, cultural and technology sectors. I have communicated sensitive global issues, interviewed Nobel Peace Prize laureates, supported leaders through crisis and change, and developed strategies and campaigns that created visibility, trust and engagement.

My work has taken me from humanitarian field assignments to advising leaders through complex decisions, change and growth. The settings have changed, but the responsibility has remained the same: understand what is at stake, find the clearest way forward and never lose sight of the people affected by the message.

I founded HUSK MEDIA to bring that experience to international organisations navigating Norway. Clients receive senior strategic thinking, editorial strength and local cultural understanding in one close, founder-led partnership.

What it’s like to work with me

Working with me is collaborative, candid and personal. I listen closely, ask the questions others may skip and tell you honestly when I think a message is not doing its job.

I am confident in my judgement, but never precious about an idea. Finding the strongest answer matters more to me than whose idea it was. I work well independently, while genuinely enjoying the perspective and expertise that other people bring to the table.

You can expect warmth, humour and energy throughout the process. I am generous with ideas, deeply invested in the quality of the work and genuinely glad to help the people I work with succeed.

Have something important to communicate in Norway?

Whether your organisation is entering the market, reconsidering its position or navigating a situation that requires careful judgement, I would be glad to hear what is on your mind.